The Internet is a very saturated market and a tough space to stand out in business. Whether you own a blog or a retail business, you probably already know that attracting new customers is not an easy job. Luckily, there are more than a few digital marketing strategies that can boost your website traffic. By [...]
If you're managing a Pay-per-Click (PPC) account for your website, you're probably continuously searching for new ways to improve your overall performance. There are many ways to improve the visibility and performance of your ads: continuously optimising ad text, utilising high-performance, relevant keywords, and pausing the keywords that aren't doing the job, are just a [...]
WTF is Retargeting?Just kidding, you probably already know what retargeting is. You just might not know that you know.Retargeting is the form of online marketing that targets consumers based on their actions and visits to different internet pages. You’ve probably noticed that after you leave a website, the ads that are presented to you on [...]
